IS THE ALIEN PRODUCT ON THE MARKET SIMILAR TO THE ONE YOU ARE PRODUCING?
In the issue of counterfeit products, primarily the sale of unauthorized use of names and low-quality products under a given but well-branded name, as well as the sale of stolen goods at well below market prices, are the highlight points.
Most people think that counterfeit products are of poor quality, deteriorate the business's credibility, reputation, both manufacturers and distributors, and they are also hurting financially, so it is worth and necessary to act against counterfeiters.
I find it very important to distinguish between unauthorized brand use and inferiority, but the fact that the counterfeit product is often identical to the original (on the same production line) is the only difference is that it does not show the brand and it is cheaper (it may be stolen from the warehouse or disappearing during transportation, etc.)
What can be done against product counterfeiting?
The most effective means of counterfeiting is the purchase of a counterfeit product, theft, etc. and the companies and individuals participating in it and then, following legal rules, I make them public and initiate official procedures, so I recommend this type of solution to my clients in this order.
After the first steps in the investigation of counterfeit products, in order to eliminate other similar cases, a systematic and effective control system for the product, product group and company security should be introduced and implemented consistently. (it is worth completing a company audit)
In my view, almost all the company managers are aware of the forging of counterfeit products in their own field of expertise, and this has a clear impact on the company's products on the market. Loss of prestige means a loss that has a long-term impact on the company's operation, which clearly implies the legal consequences.